Investment Range
₹30 L
Franchise Fee
₹3.5 L
Area Required
400 sq ft
Outlets
1000
Year Established
1945
Baskin Robbins is the world's largest chain of ice cream specialty stores, with more than 6,000 retail stores across 63 countries. Entered India in 1993 through a JV with the Ghai Group, the brand is now one of the largest food retail chains in the country, present in 160 cities with 800+ stores across tier 1, 2, and 3 cities. The first manufacturing plant outside North America was opened in Pune. Baskin Robbins offers a wide range of ice creams, sundaes, shakes, and desserts.
Baskin Robbins provides 30 days of training at the brand location covering store operations, product handling, visual merchandising, and customer service. The brand handles marketing through digital media. Agreement term is 5 years with renewal option at Rs 1.5 lakh. Security deposit of Rs 50,000 required.
A Baskin Robbins franchise needs a total investment of around ₹30 lakh. That includes a one-time franchise fee of ₹3.5 lakh. The figures come from the brand and can vary by location and outlet size.
Baskin Robbins asks for roughly 400 sq ft. A typical outlet runs with about 2 staff.
Baskin Robbins estimates a payback period of about 2 years. This is the brand's own estimate and depends heavily on location, rent, and how the outlet is run, so treat it as a guide rather than a promise.
Baskin Robbins operates on the FOFO model. The model decides who owns the outlet and who runs it day to day, which affects how involved you are and how much of the risk sits with you.
Baskin Robbins is currently looking for franchise partners in Delhi, Pune, Mumbai, Bengaluru, Chennai, Ahmedabad, Hyderabad, and Lucknow, and 7 other cities. Submit an enquiry to check availability in your area.
Baskin Robbins provides training, operations manual, site selection, marketing support, and supply chain. Details of what each covers are on this page, and the brand can confirm specifics for your location.
Baskin Robbins was established in 1945 and operates around 1,000 outlets. Track record is worth weighing alongside the investment figures when comparing brands in the food & beverage category.