Investment Range
₹1.5 Cr
Franchise Fee
₹25 L
Area Required
1,500 sq ft
Outlets
40
Year Established
2012
The Beer Cafe is India's largest alco-beverage chain, renowned for its extensive selection of domestic and international beers paired with delectable food offerings. Founded in 2012 in New Delhi, the brand has grown to 40+ outlets across major cities, aiming to redefine beer culture in India. The menu includes feast combos, signature bowls, starters, main course, and desserts, all served in a contemporary ambiance characterized by quality brews and warm hospitality.
The Beer Cafe provides 15 days of training at the brand location covering bar operations, food preparation, service standards, and restaurant management. The brand handles digital marketing. Agreement term is 10 years. Requires liquor license.
A The Beer Cafe franchise needs a total investment of around ₹1.5 crore. That includes a one-time franchise fee of ₹25 lakh. The figures come from the brand and can vary by location and outlet size.
The Beer Cafe asks for roughly 1,500 sq ft. A typical outlet runs with about 14 staff.
The Beer Cafe estimates a payback period of about 21 months. This is the brand's own estimate and depends heavily on location, rent, and how the outlet is run, so treat it as a guide rather than a promise.
The Beer Cafe charges a royalty of 7% of sales. These are ongoing costs, separate from the initial investment.
The Beer Cafe operates on the FOFO model. The model decides who owns the outlet and who runs it day to day, which affects how involved you are and how much of the risk sits with you.
The Beer Cafe is currently looking for franchise partners in Delhi, Pune, Mumbai, Bengaluru, Hyderabad, Nagpur, Indore, and Gurgaon, and 4 other cities. Submit an enquiry to check availability in your area.
The Beer Cafe provides training, operations manual, site selection, marketing support, and supply chain. Details of what each covers are on this page, and the brand can confirm specifics for your location.
The Beer Cafe was established in 2012 and operates around 40 outlets. Track record is worth weighing alongside the investment figures when comparing brands in the food & beverage category.
