India's fastest growing desi-twist burger chain
Investment Range
₹19.9 L – ₹28.7 L
Franchise Fee
₹5 L
Area Required
200 sq ft
Outlets
175
Year Established
2018
The Burger Company (TBC) is one of the fastest growing modern casual dining burger chains, founded by Neelam Singh in 2018. TBC offers a unique desi twist to American cuisine with burgers inspired by local Indian dishes and flavours like vada pao, makhani gravy, and tandoori chicken. All sauces are made in-house for unique flavours, and ingredients are freshly sourced with quality checks. With 175+ stores across 40+ cities, the menu includes burgers, pizzas, pastas, wraps, and waffles.
The Burger Company provides 30 days of extensive training at the franchise location covering food preparation, kitchen management, quality standards, and customer experience. The brand handles digital marketing. Agreement term is 5 years with renewal option at Rs 2.5 lakh.
A The Burger Company franchise needs a total investment of between ₹19.9 lakh and ₹28.7 lakh. That includes a one-time franchise fee of ₹5 lakh. The figures come from the brand and can vary by location and outlet size.
The Burger Company asks for roughly 200 sq ft. A typical outlet runs with about 6 staff.
The Burger Company estimates a payback period of about 21 months. This is the brand's own estimate and depends heavily on location, rent, and how the outlet is run, so treat it as a guide rather than a promise.
The Burger Company charges a royalty of 4% of sales. These are ongoing costs, separate from the initial investment.
The Burger Company operates on the FOFO model. The model decides who owns the outlet and who runs it day to day, which affects how involved you are and how much of the risk sits with you.
The Burger Company is currently looking for franchise partners in Delhi, Pune, Mumbai, Bengaluru, Chennai, Ahmedabad, Hyderabad, and Lucknow, and 4 other cities. Submit an enquiry to check availability in your area.
The Burger Company provides training, operations manual, marketing support, technology / pos, and supply chain. Details of what each covers are on this page, and the brand can confirm specifics for your location.
The Burger Company was established in 2018 and operates around 175 outlets. Track record is worth weighing alongside the investment figures when comparing brands in the quick service restaurant category.
